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University Auckland University of Technology (AUT)
Subject HOST.6109: Introduction to Tourism and Hospitality Enterprise and Investment

Faculty of Business, Design and Service Industries Bachelor of Applied Hospitality & Tourism Management Level 6

Course Aim:

This course explores the financial aspects of managing tourism and hospitality enterprise. Special consideration is given to the experiential nature of tourism and hospitality as well as issues around change and seasonality. The emphasis of this course is on introductory financial management and investment strategy and evaluating opportunities to improve business performance.

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Assessment

Overview:

The approach to assessment in this course will be via primarily practical evidence, as well as written evidence. The aim of the assessments is to assess your achievement of the learning outcomes of this course. The assessments facilitate the collection of evidence on which a decision is made about your performance and achievements, and how these relate to the requirements of the course.

Assessment for this course is achievement-based. This course is assessed using achievement-based assessment. Learners must complete, submit and gain at least 50% in each assessment to successfully achieve this course. Furthermore, learners will need to pass each task within the portfolio assessment with a mark of 50% or more, in order to successfully achieve the portfolio component.

Assessment No. Assessment Type Learning Outcomes Assessed Percentage Weighting
1. Assessment Portfolio 1-3 100%

Learning Outcomes:

On successful completion of this course, students will be able to:

  1. Analyse and interpret a range of information to inform forecasting and investment decisions for tourism or hospitality enterprise.
  2. Develop budgets and monitor the financial performance of hospitality or tourism operations using introductory cost management techniques and performance measures.
  3. Research, evaluate and select investment opportunities for tourism or hospitality enterprise to improve performance and profitability.

WHAT ARE LEARNING OUTCOMES? A learning outcome is the key, measurable learning or behaviour to be demonstrated by you (the ākonga) after a specific period of study. Learning outcomes change the emphasis from what the Kaiako will teach (content) to what you will know, understand or do at the end of the learning period.

Learning Hours:

Learning Hours: Total 150

The expectation with this course is that you will allow 8-10 hours per week to work on your assignments ensuring you meet the assessment submission timelines and 6-8 hours per week on self- directed learning such as independent research and study, course readings, Moodle activities, accessing study support and study groups.

Assessment policy and conditions shall be in accordance with Toi Ohomai’s Academic Regulations.

Assessment Tasks:

Learning Outcomes – Relationship to GPO’s – and Credit Value

ASSESSMENT NUMBER LEARNING OUTCOME(S) RELATIONSHIP TO THE
GRADUATE PROFILE OUTCOMES (GPO)
TOTAL CREDITS
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1. Written portfolio
1.      Analyse and interpret a range of information to inform forecasting and investment decisions for tourism or hospitality enterprise.

2.      Develop budgets and monitor the financial performance of hospitality or tourism operations using introductory cost management techniques and performance measures.

3.      Research, evaluate and select investment opportunities for tourism or hospitality enterprise to improve performance and profitability.

GPO2 Select and apply a range of communication, consultation, negotiation and reporting strategies to facilitate positive staff relationships in hospitality management situations.

 
GPO3 Analyse and apply financial management techniques to attain productivity, yield and profitability requirements for a hospitality operation.

 
GPO4 Select and apply a range of strategic solutions, in response to changes in the hospitality business environment, in order to maintain or improve hospitality business performance.

 
GPO5 Plan and develop future business strategies that encompass financial management, product development, sales and marketing and continuous improvement processes in a hospitality environment.

14 credits
 
 
 
 
2. Project
3. Research, evaluate and select investment opportunities for tourism or hospitality enterprise to improve performance and profitability. GPO5 Plan and develop future business strategies that encompass financial management, product development, sales and marketing and continuous improvement processes in a hospitality environment. 1 credit
ASSESSMENT 1: WRITTEN TEST (25%) TEST DATE(S): 18TH  AUGUST 9.30 11.30AM
Learning Outcome Assessed:

1. Analyse and interpret a range of information to inform forecasting and investment decisions for tourism or hospitality enterprise.

Short answer and multiple-choice test 

9.30 to 11.30am  Weighting 25% This will be a two-hour test.

Test Conditions:

Closed Book – No written or digital materials are to be used during test.

All digital devices must be placed at the front of the room. You are allowed a calculator ONLY. (Not from your phone)

Students will not be allowed to leave the room once the test has commenced.

Immediately prior to the test starting you will be given 10 minutes reading time, to consider the test questions. During this time there will be no writing allowed.

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ASSESSMENT 1 PART B: FINANCIAL REPORT (45%) DUE DATE(S): 24TH OCTOBER 9AM
Learning Outcomes Assessed:

1.    Analyse and interpret a range of information to inform forecasting and investment decisions for tourism or hospitality enterprise.

2.    Develop budgets and monitor the financial performance of hospitality or tourism operations using introductory cost management techniques and performance measures.

3.    Research, evaluate and select investment opportunities for tourism or hospitality enterprise to improve performance and profitability

ASSESSMENT INSTRUCTIONS:

This is a combined assessment with HOST.6107 and the Financial Plan requirements will be based on the proposed business plan you have developed. The five (5) financial reports listed under the Financial Plan section is required.

Your written business plan needs to contain the following sections:

You will need to include the following as appendices to your business plan:

  • Start-up budget & Source of Funds
  • Break-Even Point calculations in units and Net Present Value (NPV)
  • Cash flow forecasts
  • Income statement
  • Balance sheet

    NOTE: Source of funds must be through a NZ bank at a current business rate, Cashflow forecasts, Income sheet, Balance sheet provided for 12 months (a year) and NPV calculated at the end of the year at 10 % discount rate. Break-even point to be calculated in units.

HOST.6109 – PROJECT ASSESSMENT 1 Part B: Business Financial Plan 45%
Criteria Excellent Proficient Satisfactory Developing Mark / Comment
10-9 8.5-7 6.5-5 4.5-0 TOTAL /60
 
Financial Reports

  • Start-up budget & Source of funds
  • Break-even
    calculations and Net present value
  • Cash flow forecasts
  • Budgeted income statement
  • Budgeted balance
    sheet

    Total 50 marks – (10 marks each report)

Financial reports are produced with a clear understanding of their purpose and requirements, are accurate and detailed in numeric calculations. A clear idea of the elements that make up each report is evident.

Strong evidence of student voice throughout.

Financial reports are produced with somewhat of an understanding of their purpose and requirements, are mostly accurate in numeric calculations with some errors. A reasonable idea of the elements that make up each report is evident, a few may have been omitted.

Student voice is sufficiently evident.

Financial reports are produced with a fair understanding of their purpose and requirements, are accurate in numeric calculations with errors. A fair idea of the elements that make up each report is evident; some may have been omitted.

Student voice is reasonably evident.

Financial reports are produced with little understanding of their purpose and requirements, are not accurate in numeric calculations with many errors. Little or no idea of the elements that make up each report is evident; many may have been omitted. Minimal or no evidence of student voice.
10-9 8.5-7 6.5-5 4.5-0
Professional formatting/layout. Heading and presentation.

Total 10 Marks

Formatting, heading and layout is presented in a professional manner, financial statements are easy to follow with no or little errors. Formatting, heading and layout is mostly professional throughout the financial statements with some errors. Formatting, heading and layout is unprofessional, with several errors in the financial statements. Overall, the financial statements layout, heading and formatting is unprofessional.

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ASSESSMENT 2: EVALUATION AND REFLECTION (30%) DUE DATE(S): 31ST OCTOBER 9AM
Learning Outcome assessed:

3. Research, evaluate and select investment opportunities for tourism or hospitality enterprise to improve performance and profitability.

ASSESSMENT INSTRUCTIONS:

This assessment will be a reflective piece, no more than two pages, based on the proposed business plan and the budgeted financial reports you have produced. (150-200 words per paragraph)

Task One – Evaluation:

Support this investment recommendation/business plan using the following criteria/format and answering the question: is this a sound business investment?

Paragraph one- Support your answer using the market analysis provided in your business plan

Paragraph two – Support your answer using the competitor analysis provided in your business plan Paragraph three – Support your answer using the financial data compiled in your business plan

Task Two – Reflection:

Using your completed plan, reflect on this investment concept and in one paragraph, suggest anything you would change that could further improve the performance and profitability of the business. Justify your reasoning using the business plan as your reference.

To note: Assignments to be completed in MS Word, Arial or Times New Roman, A4 paper, size 11/12 font, 1- 1.5 spacing or as directed in the task description.

HOST.6109 – ASSESSMENT 2: Evaluation and Reflection 30%
Criteria Excellent Proficient Satisfactory Developing TOTAL
/50
30-27 26.5-24 23.5-20 19.5-0
Business investment decision question Total 30 marks

(10 marks each paragraph)

A well written, articulated and thoughtful approach used to answer/cover each area that shows a sound understanding of how decisions are made based on market/competitor analysis and the financial data provided. An approach was used that demonstrated a good understanding of how market/competitor analysis and

financial data can affect decision making.

Written refection showed a basic understanding of how market/competitor analysis and financial data affects decision making.

Discussion/refection lacked depth.

Reflection/discussion was poorly written, showed little or no understanding of how market/competitor analysis and financial data affects decision making.
10-9 8.5-7 6.5-5 4.5-0
Recommendation based on market/competitor analysis and financial data Total 10 marks Recommendation(s) made reflects sound and reasoned judgement backed up by evidence and shows a critical approach to thinking.

Strong evidence of student voice throughout.

Some critical thinking evident in the recommendation(s) made and shows some though and good judgement backed up by evidence.

Student voice is sufficiently evident.

Recommendation(s) made was basic and showed little effort in thought and judgement, was not backed by sound evidence.

Student voice is reasonably evident.

Recommendation(s) made

lacked any clear link to the business, was very basic or not relevant and showed little or no critical thinking.

Minimal or no evidence of student voice.

10-9 8.5-7 6.5-5 4.5-0
Accurate referencing & intext citation (APA version 7 format).

A variety of references used.

 

Total 5 Marks

 

 

Correct grammar, spelling and presentation.

 

Total 5 Marks

Complete and accurate referencing using the APA7 formatting. Intext citations are accurate and match the reference list. A relevant and varied of sources used.

 

Uses an articulate writing style throughout. Grammar, spelling and punctuation are almost or completely error free. Formatting is professional throughout the document.

Referenced using the APA7 formatting. Intext citations are generally well tackled. Some relevant and varied sources used. At least 5 references used.

 

Uses a clear writing style throughout. Grammar, spelling and punctuation are mostly accurate. Formatting is mostly professional throughout the document.

Writing style is generally acceptable with occasional lapses in style. Grammar, spelling and punctuation could be improved by further proofreading.

 

Reasonable effort to reference using the APA7 formatting. Some intext citation evident. Few relevant and varied sources used.

Writing style and structure make the report difficult to understand. Proofreading is needed to eliminate many grammar and spelling errors.

 

Little or no effort to reference using the APA7 formatting. Intext citation is missing or does not match the reference list. Few if any relevant sources used.

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